IAPAM Launches Aesthetic Medicine News Site

Main Category: Cosmetic Medicine / Plastic Surgery
Also Included In: Seniors / Aging;  Dermatology
Article Date: 14 Jul 2008 - 2:00 PDT

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With the current boom for minimally invasive anti-aging treatments, the first person many people go to is their physician. Moreover, between new State regulations and the need for industry-leading clinical education, practitioners agree that more timely and accessible information is required. Therefore, to meet this industry need, the IAPAM has launched Aesthetic Medicine News, a one-stop web portal where medspa practitioners and patients alike can find the latest in aesthetic medicine innovations, medical spa news and much, much more.

The IAPAM's http://www.AestheticMedicineNews.com website provides healthcare professionals with the latest information on the growing aesthetic medicine industry. "We even have a 'Resources Section for physicians' where they can educate themselves on the latest procedures, training programs and industry conferences & events," says IAPAM executive-director, Jeff Russell.

"This is the first interactive site, where both physicians and the public can come and learn the latest advances in the aesthetic medicine field," Russell comments. "The problem with the internet is that information is there; but it is often 'hard to mine'. To facilitate accessibility, IAPAM has created the AestheticMedicineNews.com as an easily navigable 'one-stop' information source, where physicians can study the latest advances, medical spa owners can find out about the most up to date legal and marketing information, and the public can educate and even watch videos of the latest procedures in aesthetic medicine," advises Russell.

In addition to cutting edge aesthetic clinical information, the site also offers an "FDA Watch", highlighting the latest information, warnings, and FDA approvals in the aesthetic medicine industry.

Furthermore, for those who own medical spas, the site includes an entire section on marketing tips and articles, including: "Niche Marketing of an Aesthetic Practice," "Creating Word of Mouth Referrals," and "5 Easy Ways to Skyrocket Your Aesthetic Practice."

Equally, AestheticMedicineNews.com also has a comprehensive medical weight management section for the latest in medically supervised weight loss. This section showcases the latest FDA approved weight management equipment like the various laser and ultra-sound assisted liposuction devices and fat dissolving injection treatments. Moreover, the website publishes information on the latest breakthroughs currently undergoing the FDA approvals process, like the Ultrashape and Liposonix technologies.

Finally, this web based information tool contains a complete selection of aesthetic procedures videos, which patients are likely to find in a medical spa, including: Botox®, dermal fillers, laser hair removal, acne, chemical peels, mesotherapy, lipodissolve, fractional skin resurfacing, as well as the latest medical weight loss programs.

And accessibility has never been easier. "The site incorporates RSS feeds, so clients can stream up-to-the-minute industry information right to their desktops. Professionals can also sign-up for the monthly Aesthetic Medicine News e-newsletter," says Russell.

For additional information or to subscribe to the new Aesthetic Medicine News e-newsletter, please visit http://www.AestheticMedicineNews.com.

About the International Association for Physicians in Aesthetic Medicine (IAPAM)

The International Association for Physicians in Aesthetic Medicine is a voluntary association of physicians and supporters that sets standards for the aesthetic medical profession. The goal of the association is to offer education, ethical standards, credentialing, and member benefits. IAPAM membership is open to licensed medical doctors (MDs) and doctors of osteopathic medicine (DOs).

International Association for Physicians in Aesthetic Medicine