Cancer Treatment Centers Of America & EmpowHer Join Forces In The Fight Against Cancer

Main Category: Cancer / Oncology
Also Included In: Women's Health / Gynecology
Article Date: 08 Jun 2009 - 4:00 PDT

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Two organizations that admire the powerful influence of women as healthcare consumers have announced a new venture to provide trustworthy, accessible and actionable cancer care information to women. Cancer Treatment Centers of America (CTCA), a national network of cancer specialty hospitals that provides a comprehensive, fully integrated cancer treatment experience, and EmpowHer , the home of women's health online, today announced a partnership that combines EmpowHer's multi-media content and community with simple access to CTCA's innovative patient-centered cancer care model.

CTCA and EmpowHer will work together to create unique video, audio and narrative materials presenting proven and innovative therapies for all types of adult cancer.

To view CTCA/EmpowHer multi-media content click here.

CTCA will sponsor EmpowHer's online cancer content and community, and provide EmpowHer visitors with direct access to CTCA's Oncology Information Specialists who are available by phone and online 24 hours a day, 365 days each year. The two companies will launch a campaign responding to the quest for healing options for those fighting cancer, informing them of emerging research, innovative therapies and access to the best care available.

"We are thrilled to partner with an extraordinary organization like CTCA. Their focus on patients and families is not only ground breaking, but truly inspiring to witness. EmpowHer is 100 percent focused on helping women who are battling illness themselves, or advocating on behalf of a family member or close friend. In CTCA, we have found a partner that shares our passion for patient advocacy," said EmpowHer Founder, Michelle King Robson.

"EmpowHer is an innovative resource designed for women - the most influential cancer information seekers and consumers - to help them find the information they need to make healthcare decisions for themselves and for their families," said Stephen B. Bonner, president and CEO for Cancer Treatment Centers of America. "EmpowHer provides viewers an extensive list of medical experts as well as stories from women that may have had similar health conditions. The EmpowHer Community offers inspiring stories and allows women to connect directly with people whose experience might help make a life changing decision."

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Cancer Treatment Centers of America & EmpowHer