HearAtLast To Launch Exclusive Groundbreaking Neuro-CompensatorTM Technology Hearing Aids From VitaSound

Main Category: Hearing / Deafness
Also Included In: Medical Devices / Diagnostics
Article Date: 28 Jun 2009 - 1:00 PDT

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HearAtLast Holdings, Inc. (PINKSHEETS: HRAL), a leading provider of suitable affordable solutions to clients with hearing needs in the billion dollar hearing loss market, announced that in keeping with its tradition of bringing innovative new products to consumers, the Company announces the unveiling of breakthrough hearing products based on the Neuro-Compensator™ algorithm technology from VitaSound Audio.

The NEURO-COMPENSATOR™ hearing instruments are powered by the newest groundbreaking neuro-biological technology designed to optimize the auditory nerve output. Based on many years of research at McMaster University into the electrical signals that are transmitted to the brain by the auditory nerves in healthy and impaired ears, this patented technology is designed to significantly improve the perceived audio quality in hearing devices. Using standard audiometric test data, the algorithm engine derives a customized map of an individual's auditory system and configures the hearing device to optimize auditory nerve output for that individual. Clarity of sound, perception of true pitch, and more normal perception of own voice are just some of the benefits noted by trial subjects.

"Neuro-Compensation represents a unique Canadian story from research at McMaster University, development at VitaSound, to market launch at our retail locations in Wal-Mart Canada stores," said Matthew Sacco, CEO of HearAtLast. "This underscores our commitment to being first to bring innovative new technologies to consumers."

Available first in Canada exclusively at selected HearAtLast locations in mid-April, products will be generally available throughout the chain by the end of May.

About VitaSound

VitaSound's mission is to develop and bring to market hearing solutions that are unique and innovative, but also accessible and affordable, to enable all individuals to benefit from better communications and quality of life. We focus on total hearing healthcare which involves protection, preservation, care and improvement, all in the context of today's active lifestyles.

For more information on VitaSound Audio, Inc., please visit: http://www.vitasound.com

Source
HearAtLast