Cosmetic Surgery - Concise Guide For The Public, Oxford Univerity Press

Main Category: Cosmetic Medicine / Plastic Surgery
Article Date: 05 Mar 2008 - 3:00 PDT

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Choosing a plastic surgeon, researching the right procedure and finding out exactly what is involved has finally been demystified for the general public by the launch of a complete, no-frills guide to cosmetic surgery. The book, written by leading consultant plastic surgeon Norman Waterhouse, is titled 'Cosmetic Surgery - The Facts', and provides a complete overview of the range of cosmetic surgical procedures available, and even gives advice on researching practitioner credentials. Published by one of the world's most renowned medical publishers Oxford University Press, the book is one of more than 40 guides providing key information for those seeking advice on common medical conditions and related hot-topics.

Norman Waterhouse, past President of the British Association of Aesthetic Plastic Surgeons (BAAPS), is accredited with publishing over forty papers in the medical literature. He was the first-ever Specialist Tutor at the Royal College of Surgeons, and until recently was Head of the Craniofacial Unit at Chelsea and Westminster Hospital. He is known for developing the eponymous 'Waterhouse Facelift' - a refinement which ends the 'wind-tunnel look' of traditional facelift techniques.

According to Norman Waterhouse;

"Aesthetic plastic surgery has enjoyed a phenomenal boom in recent years, which has unfortunately resulted in people being influenced by aggressive marketing techniques and advertising campaigns by unscrupulous entities looking to cash in on the industry. Patients are also swayed by showbiz 'tell-alls' and television makeovers that offer an unrealistic view of what surgery can achieve. With the vast and increasing number of providers, choosing the right practitioners and researching available procedures has become a complete minefield: this guide aims to provide information and advice in a concise format -a checklist of points to follow that will ensure safety and common sense throughout the process."

'Cosmetic Surgery - The Facts' has dedicated chapters devoted to specific cosmetic surgical and non-surgical procedures including facelifting, breast surgery, eyelid and chin lifts, liposuction, abdominoplasty (also known as 'tummy tucks'), lasers/peels, Botox and fillers.

Medicine Editorial Director at Oxford University Press, Catherine Barnes, explained;

"Our aim with 'The Facts' series of books is to provide all the information the reader needs in the chosen subject area. We ensure our authors are leading authorities in their chosen field and that they understand how to convey the material to the public, by looking at the subject from their perspective. The series contains information our readers can trust."

'Cosmetic Surgery - The Facts' is available online from the Oxford University Press and all good bookshops, priced at £11.99.

OUP's series of guides for patients on popular health topics was established over 20 years ago, and has built a reputation for delivering authoritative information from experts in their field, in a format and language that is easy for the patient, often ill or vulnerable, to digest. Topics, aside from cosmetic surgery, include Asthma, Osteoporosis and Chronic Fatigue Syndrome, among others.

Norman Waterhouse, FRCS (Plast), until recently Head of the Craniofacial Unit at Chelsea and Westminster Hospital, lectures nationally and internationally and teaches techniques of modern cosmetic surgery. His private practice is based at 55 Harley Street, London. http://www.norman-waterhouse.com.

Click here to see details of the book online.

Norman Waterhouse