New Tiger White endorsed for allergy sufferers alternative to dairy and soya milk

Main Category: Allergy
Article Date: 29 Jul 2004 - 10:00 PDT

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Tiger White, the new alternative to dairy and soya milk that 's made from the highly nutritious roots of the sedge plant (Chufa in Spanish), has been presented with two special endorsements from Allergy UK.

Allergy UK is the country's leading medical charity dedicated to helping promote awareness and understanding about allergies. It was established in 1991 by a group of Britain's top allergy specialists to improve the management and treatment of allergies and offers advice and support to sufferers as well as training and support for healthcare professionals.

Trophy Tiger

Tiger White's considerate development of a drink from simple, natural ingredients without the use of preservatives has received Allergy UK's prestigious Consumer Award.

Health-conscience shoppers recommended that Tiger White receive the award as it generally benefits the health and wellbeing of those with allergies. A panel of experts at Allergy UK then conducted careful assessment of Tiger White to verify the consumers' comments.

In addition, Tiger White has also received Allergy UK's Free From Award. This endorsement is achieved only after independent experts scrutinise the ingredients used and also check that proper manufacturing protocols are in place.

Commenting on Tiger White's awards, Allergy UK's chief executive Muriel Simmons comments: "People with allergies are always interested in expanding the range of products that they can safely buy and we're delighted that the launch of Tiger White adds more nutritious diversity to the list.

With so many labels and logos now displayed on food and drink packaging, the Allergy UK award scheme acts as a valuable sign post to those actively avoiding some ingredients.

Tiger White has been specifically created to be dairy-free and the manufacturers contacted us early in its development to ensure it would meet the needs of those with allergies. We're pleased to have contributed to its early success."

The absence of stabilisers means that some settling can occur in Tiger White creating nutrient-rich 'tiger spots' on the surface. These have no impact on the delicious taste and consumers are encouraged to shake Tiger White thoroughly each time before serving.

Packed in one litre Tetra Paks Tiger White is available in unsweetened and sweetened formats priced at £1.59 and £1.65 respectively. Tiger White is available in selected Tesco, Holland & Barrett and Booths stores and from speciality food retailers nationwide.

Find out more at http://www.tigerwhitedrinks.com

Allergy Foundation, UK

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Article adapted by Medical News Today from original press release.
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