Doing Good One Search Or One Purchase At A Time - Glaucoma Research Foundation

Main Category: Eye Health / Blindness
Article Date: 02 Dec 2009 - 3:00 PDT

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What if even a fraction of the billions of dollars generated by search engine advertisers and online shopping was directed towards glaucoma research and education?

That is the concept behind GoodSearch.com a new search engine powered by Yahoo! GoodSearch donates 50% of its revenue, approximately a penny per search, to the charities designated by its users. You use it exactly as you would any other search engine and the pennies add up quickly - just 500 people searching four times a day will earn around $7,300 in a year.

It is free and there is no need to register. Simply designate Glaucoma Research Foundation as your charity of choice on the GoodSearch or GoodShop home page!

Similarly with GoodShop.com, consumers are helping their favorite causes by shopping at hundreds of well-known retailers including Amazon, Target, Apple, Macy's, Best Buy, Orbitz, Staples and others. The shopping experience and the prices are exactly the same as going to the retailer directly, but by going through GoodShop, up to 30% of the purchase price is donated the user's favorite cause!

Glaucoma Research Foundation recently registered with the sites, giving its supporters a chance to raise money for the cause every time they search the Internet or shop online. The goal is to earn $7,000 through the site this year which will be used to fund critical research to find a cure for glaucoma.

More than 85,000 nonprofits and schools are now registered with GoodSearch and GoodShop and more than 100 organizations are registering daily. GoodSearch has quickly spread via word-of-mouth and the blogger community. Examples of other organizations listed on the site include: The Cystic Fibrosis Foundation which has earned more than $12,000; the ASPCA which has raised more than $30,000; and The Bubel/Aiken Foundation which supports children with disabilities and has earned more than $12,000.

Using GoodSearch is simple. Because the site is powered by Yahoo, users are assured of high quality results - but each time you search, money is generated by the advertisers for your favorite charity or school.

"Every penny counts", says Andrew Jackson of the Glaucoma Research Foundation. "While doing a search or shopping online, why not raise money for our cause? There is no reason not to use GoodSearch and GoodShop - it's an easy way to get involved and help."

"We know there are a lot of people who want to do good but may not have the time or the money to help out." said Ken Ramberg, Co-Founder of GoodSearch and former President of MonsterTRAK, the largest online career site for college students (now a division of Monster.com). "GoodSearch and GoodShop make it as easy as possible. We've taken something people do every day - searching the Internet and shopping online - and have turned it into doing good."

Source
Glaucoma Research Foundation

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