One Of Every Three Popular Songs Contains References To Substance Use

Main Category: Alcohol / Addiction / Illegal Drugs
Also Included In: Public Health
Article Date: 07 Nov 2007 - 15:00 PDT

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Know what your kids are listening to when they're blocking you out with their iPod earbuds firmly in place? If they are listening to popular music, chances are high that they are hearing references to substance use.

According to new research presented at the American Public Health Association's Annual Meeting & Exposition in Washington, D.C., 33 percent of the most popular songs of 2005 portrayed substance use. The study, in which researchers analyzed 279 of the year's most popular songs according to Billboard magazine, also found that allusions to substance use varied widely by genre.

Rap music led the way with 77 percent of songs referring to substance use, followed by country at 37 percent and R&B/hip-hop at 20 percent. Rock and pop were on the lower end of the spectrum at 14 percent and 9 percent, respectively. Alcohol and marijuana were the substances most frequently portrayed. Substance use was commonly associated with partying, sex, violence and/or humor, and was most often motivated by peer/social pressure, sex, and/or money (for instance, through trafficking). The majority of songs with substance use portrayed more positive than negative consequences of use.

"Previous research has shown that exposure to substance use messages in media is linked to actual substance use in adolescents," said Brian A. Primack, MD, EdM, lead researcher on the study. "That is why we need to be aware of exposures such as these, especially when they are associated with highly positive consequences and associations."

Session 5153.0 - Content analysis of references to substance abuse in popular music
Date: Wednesday, November 07, 2007 - 3:24 PM
Researchers: Brian A. Primack, MD, EdM, Madeline A. Dalton, PhD, Mary Carroll, Aaron Agarwal, B.A. and Michael J. Fine, MD, MSc.

The APHA Annual Meeting Press Office will be located in Room 101 of the Washington Convention Center. The full Annual Meeting program and abstracts are available online at http://www.apha.org/meetings/sessions/ .

http://www.apha.org

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