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Blue Apron is a meal kit delivery service. Meal kits are one way to help people eat fresh, healthy foods while saving time and food waste. People can choose from different brands according to their preferences and budget.

In this article, we review Blue Apron and discuss how it works. We look at the menu options and whom they may suit. We also list alternative brands and offer tips to save time, money, and food waste.

Blue Apron is a meal kit delivery service that aims to help people cook fresh meals at home regardless of their culinary skill level. Individuals choose a meal plan based on their dietary requirements, preferences, and serving needs.

Blue Apron delivers premeasured ingredients along with recipes so that a person can make the meals at home.

Individuals can select from meals that cater to different diets, including vegetarian, pescatarian, and low calorie. Meal plans are available for two or four people.

Blue Apron delivers the meals once per week, and it is possible to skip a week if necessary.

Please note, the writer has not tried this product. All information is research-based.

Blue Apron lists its recipes by dietary preference and includes detailed nutritional information.

The following are some of the meal options:

  • Vegetarian: creamy tomato fettuccine or fennel and saffron risotto (Some recipes include the plant-based meat alternative Beyond Meat.)
  • 600 calories or less: Indian-style butter shrimp or orange and soy-glazed cod
  • Carb-conscious: cheesy chipotle beef and vegetable bake or sheet pan pesto salmon
  • Diabetes-friendly: pork chops and maple-sage pan sauce

It is of note, however, that not all dietary choices are available every week.

A person needs create an account by signing up using their email, Apple ID, or Facebook account.

They can then select the meal plan they want to purchase. Blue Apron offers the following:

  • Signature and Signature for 4: Individuals can choose from meat, fish, Beyond Meat, WW-approved, and diabetes-friendly recipes.
  • Vegetarian for 2: These are non-meat recipes.
  • Wellness for 2: People can choose from nutritionist-approved recipes, including carb-conscious and diabetes-friendly recipes.

Making changes to orders

A person can change their order at any time before the “Changeable before” date for their deliveries.

To see the Changeable before date, they need to navigate to the Plan Settings page in their Account Settings, or to the receipt icon on their Upcoming Orders page.

If someone downloads the Blue Apron app, they can enable push notifications to remind them when their next delivery is.

Shipping timeline

A person’s delivery day is dependent on which state they live in. When a person orders their recipes, Blue Apron will give them a choice of delivery dates.

Once a customer chooses their delivery day, Blue Apron will email them a tracking number. If a person chooses to download the Blue Apron app, they will receive a push notification when their box arrives.

While Blue Apron packs all ingredients in insulated liners and coolers to keep them at safe temperatures, the company recommends people plan ahead and store and use the ingredients appropriately.

Skipping deliveries

Individuals can skip a delivery before the Changeable before date.

To skip a delivery through the Blue Apron website, a person needs to do the following:

  1. Navigate to the Upcoming Orders page.
  2. Click “Manage Delivery” against an upcoming order.
  3. Click “Skip This Delivery.”

If a person skips a delivery, they should see a red cross next to the order.

The cost of Blue Apron depends on which plan and how many meals a person selects.

All recipes serve two people, with the exception of Signature for 4. With this meal plan, the recipes serve four people.

The table below contains information about the plans and their cost, correct at the time of publishing:

Two recipesThree recipesFour recipes
Signature$9.99 per serving$8.99 per serving$8.99 per serving
Signature for 4$8.99 per serving$7.99 per serving$7.49 per serving
Vegetarian for 2$9.99 per serving$8.99 per servingn/a
Wellness for 2$9.99 per serving$8.99 per servingn/a

At the time of publishing, Blue Apron charges $9.99 for shipping.

Customer reviews on Trustpilot give Blue Apron an average rating of 4.2 out of 5 stars.

Customers state that the meals are easy to prepare and cook.

Authors of positive reviews note that they liked the wide range of flavors from Mediterranean, Latin, Asian, and American cuisines. Others say that the food has a similar quality to restaurant meals.

However, some customers claim that they received delivery of rotten, warm, or moldy food. One customer says that they received food that went off a few days after delivery.

Blue Apron has numerous options for people who want low calorie or low carbohydrate meals. The company also offers vegetarian meal options.

Weight loss

Blue Apron offers low calorie and carb-conscious options that may support weight loss.

A 2014 systematic review indicates that a diet low in carbohydrates could decrease body weight and reduce cardiovascular risk factors.

The National Heart, Lung, and Blood Institute suggests that people should aim to reduce their calories by 500–1,000 per day after checking with a healthcare professional. This should help them achieve a weight loss of 1–2 pounds per week.

Learn about some of the best ways to lose weight here.


The National Institute of Diabetes and Digestive and Kidney Diseases advises people with diabetes eat a healthy diet that includes all the food groups and avoids excess sugar, fat, and salt.

Blue Apron offers diabetes-friendly options. The carb-conscious recipes may be suitable for people with diabetes who need to count their carbohydrate intake.

However, the diabetes-friendly options are limited, and some people may not be able to rely on Blue Apron for all their meals.

Learn more about what foods to avoid when living with diabetes here.

Special dietary requirements

Blue Apron meals are not suitable for vegans.

For vegetarians, Blue Apron provides between two and four options per week, depending on which meal plan a person chooses. The company also has recipes using the meat alternative Beyond Meat as part of its Signature meal plan.

Gluten-free meals are not available.

Blue Apron claims it assembles all its boxes in the same processing facility. Therefore, the company does not recommend that someone with a serious food allergy uses the service.

Learn more about food allergies here.

Alternative meal kit delivery services

People can choose a meal kit delivery service according to their dietary preferences, delivery schedules, and budgets.

Other brands include:


This meal delivery service provides up to six recipes per week, and they are suitable for up to four people.

Customers can choose from the following meal types:

  • Meat and veggies
  • Veggie
  • Pescatarian
  • Quick and easy
  • Calorie smart
  • Family-friendly

Learn more about Hello Fresh here.

Home Chef

This meal delivery service provides oven-ready meals that are quick and easy to heat up.

Home Chef has a menu that changes weekly. It provides meals suitable for people who are carb- and calorie-conscious, people who are vegetarian, and those who require meals that heat up in less than 30 minutes.

Learn more about Home Chef here.


This service provides meal kits and ready meals.

Sunbasket offers food suitable for a wide range of dietary requirements, such as gluten free, paleo, and diabetes-friendly.

Learn more about Sunbasket here.

Martha Stewart & Marley Spoon

People can choose from 29 recipes each week, and Martha Stewart & Marley Spoon will deliver all ingredients and a six-step recipe.

This service caters to families and those who require a low carb or vegetarian diet.

Daily Harvest

This service provides organic food that is ready in minutes.

Daily Harvest products do not contain any dairy, gluten, gums, or fillers.

Learn more about Daily Harvest here.

Splendid Spoon

This meal delivery service offers plant-based meals. The selection includes breakfast, lunch, dinner, and reset items.

Learn more about Splendid Spoon here.

Purple Carrot

This meal delivery service also provides plant-based meals.

Individuals can choose from quick and easy, high protein, gluten-free, and Chef’s Choice meals.

Learn more about Purple Carrot here.

Tips to save time, money, and food waste

As an alternative to using a meal delivery kit, a person may wish to try the following tips to save time, money, and food waste while eating a balanced diet:

To save time

Preparation is key for anyone looking to save time and eat healthy meals. Having a healthy meal prepared in advance may prevent reliance on convenience foods, which often contain more sugar, fat, and salt.

Tips to save time include:

  • Cook in batches and freeze in portions.
  • Prepare a couple of one-pot meals at once. Often, people can start with the same basic ingredients, such as chopped onions, celery, and carrots.
  • Use frozen vegetables and canned beans and pulses.
  • Use a slow cooker.

To save money

People who want to save money on their groceries do not need to change where they buy their food or to feel they need to restrict what they are buying.

Someone who is on a budget can take the following steps to save money:

  • Buy fresh seasonal produce, as it is usually cheaper.
  • Buy in bulk or take advantage of offers on healthy foods.
  • Use dried pulses and beans, as they are inexpensive and healthy.

To save food waste

The United States Department of Agriculture estimates that food waste constitutes 30–40% of the food supply in the U.S.

People can avoid wasting food by trying some of these tips:

  • Use recipes. That way, you will need to measure out quantities and will not use more food than necessary.
  • Use leftovers for lunch the next day in wraps, salads, and bowls.
  • Freeze extra bread or vegetables that might otherwise go to waste.
  • At the end of the week, use produce left in the refrigerator for a one-pot soup or casserole.
  • Plan grocery shopping around ingredients that are already in the cupboards or refrigerator.

People can also donate extra food to those in need or share extra meal portions with neighbors or friends.

Learn more about how to reduce food waste here.


Blue Apron can help save time and avoid food waste. Moreover, its plans might suit single people and families.

Someone who wants to lose weight might find the low calorie and carb-conscious menu choices helpful.

Blue Apron does offer recipes suitable for people with diabetes, but the selection is limited.

The service is not suitable for people with food allergies, and Blue Apron does not offer vegan options.