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DIFF Eyewear is an online retailer selling prescription glasses, blue light-blocking glasses, and sunglasses. It promotes itself as a charitable eyewear brand that donates reading glasses and provides access to eye exams, surgeries, and medication for people with limited access to eye care.
The company has partnered with Sightsavers, an international organization providing access to vision-related healthcare. DIFF Eyewear also claims that it has provided over 1.4 million individuals with reading glasses over the last 7 years through its Gift of Sight program.
This article explores the DIFF Eyewear brand’s reputation, products, and services. It also looks at alternative brands and products and how to maintain eye health.
DIFF Eyewear began trading in 2015. The company says it uses premium materials to make its hand-crafted glasses but offers its products at affordable prices.
DIFF also has a partnership with the charity Sightsavers. With every purchase made, DIFF Eyewear helps people in need by providing reading glasses, eye exams, medicine, and even surgery.
DIFF Eyewear also has a charitable concept called Project DIFF. The company sells various products to raise funds for good causes, including pouches from Uganda or chains for sunglasses from Honduras. Money from the sale of these items goes towards the Little Angels School, which aims to create safe learning environments.
At the time of publication, DIFF Eyewear has an average customer rating of 2.9 out of 5 stars on Trustpilot. Of these reviews, 61% award the company 1 star.
Positive reviews frequently mention the quality of the company’s products and its good customer service. Many users say they buy more than one pair of DIFF eyewear because they are happy with the first products they ordered.
Some reviewers also state that the products are lightweight and fit well. Others appreciate the range of sunglasses available.
Multiple reviews praise the company’s customer service department, saying it goes above and beyond to help resolve any issues. One reviewer said DIFF refunded their shipping costs because the order arrived a few days late. Others say members of the customer service team are friendly and that communication is swift.
Negative reviews often mention issues with the time it takes the company to process orders, shipping, and returns. One user warned consumers they would wait many weeks to receive their order. At the time this person wrote their review, they had been waiting 5 weeks.
Another reviewer stated that they received poor quality glasses with the lens scratched.
DIFF responds to all reviews placed on Trustpilot. The company says shipping delays were because it was moving its warehouse and changing its delivery service provider.
Please note that the writer of this article has not tried these products. All information presented is purely research-based and correct at the time of publication.
Medical News Today follows a strict product selection and vetting process. Learn more here.
A person can browse various types of products available from the DIFF Eyewear website. These items include sunglasses, blue light glasses, reading glasses, prescription glasses, product collaborations with brands, and accessories. The company also sells children’s glasses.
DIFF also offers buy-one-get-one-free deals, and many of its products eventually go on sale.
To search for specific types of DIFF sunglasses, for example, a person can apply filters that may include terms such as:
- cat eye
A person can also purchase DIFF Eyewear blue light glasses with or without a prescription. The company claims that these glasses help reduce eye strain and exposure to harmful light from computer screens.
The company also sells accessories, including glasses cases, glasses pouches, glasses chains, sun visors, vanity cases, and cleaning kits.
DIFF Eyewear features an online quiz for people to take to determine their best style. Through this quiz, the company asks a person about their style preferences and face shape. DIFF then sends suggested options to the person via email to help them narrow their search.
DIFF Eyewear also has a rewards program called DIFF Rewards. A regular customer can become a member and receive points for signing up, referring friends, and following the company on social media. Individuals can also earn points for every dollar they spend. According to DIFF Eyewear, 100 points are equivalent to $10, which people can use toward their next purchase.
A person could also sign up to become an ambassador with the brand to get early access to new products and free merchandise. The company instructs brand ambassadors to post its products on their social media channels.
DIFF Eyewear offers products in the following price ranges:
A person can order DIFF Eyewear products online via the DIFF Eyewear website. They can also buy some of the company’s products in selected stores across the United States.
Individuals can submit their eye prescriptions electronically to DIFF Eyewear to ensure they receive the correct lenses. Customers also need to include their lens strength and pupillary distance measurements. An in-house DIFF Eyewear optician checks prescriptions before processing orders.
DIFF does not currently offer bifocal or progressive lenses. However, a person can order nonprescription lenses.
DIFF does accept payments from health savings accounts (HSAs) or flexible spending accounts (FSAs), if the credit or debit card linked to these accounts has a Visa or Mastercard logo. A person can purchase prescription glasses, prescription sunglasses, blue light glasses, and reading glasses with their HSA or FSA.
DIFF Eyewear does not accept payments through health insurance. However, a person may request an itemized receipt that they can submit to their health insurance provider for reimbursement.
DIFF Eyewear says it usually processes prescription orders within three weeks and nonprescription orders within 48 hours. According to the website, shipping is free within the U.S. on orders over $115.
DIFF Eyewear also ships its products internationally. However, international customers may need to pay extra import or tax fees.
The company has a 30-day return policy on its nonprescription products. Additionally, the DIFF Eyewear website claims that prescription items have a 14-day return policy.
DIFF offers a 1-year warranty, which starts from the purchase date and covers manufacturing defects. The warranty does not cover loss, scratches, improper use, or accidental or neglectful damage.
As an alternative to wearing eyeglasses, a person may consider getting a contact lens prescription from an eye doctor. Contact lenses work by correcting vision in the same way as eyeglasses, but a person places them directly on the cornea of the eye.
People may also wish to consider laser eye surgery, which alters the shape of the cornea to rectify the type of vision impairment a person is experiencing.
If individuals wish to try alternative eyeglasses, they have a choice of other companies that offer similar eye products, including:
- Bonlook: This Canadian-based company provides affordable eyewear products. Learn more about Bonlook here.
- GlassesUSA: GlassesUSA offers a wide range of lenses, including affordable in-house models, designer models, and contact lenses. Learn more about GlassesUSA here.
- EyeBuyDirect: EyeBuyDirect sells various vision products online. Learn more about EyeBuyDirect here.
The following table provides a comparison of the above competitors
|Prescription lenses||Blue light lenses||Sun|
|Accepts health insurance||Rewards program||Free shipping||Warranty|
|DIFF||available||available||available||no||yes||on orders over $115||1-year|
|Bonlook||available||available||available||no||no||on orders over $80||1-year|
- Undergoing dilated eye exams: A thorough eye exam can detect diseases such as glaucoma, diabetic retinopathy, and age-related macular degeneration.
- Maintaining blood sugar levels: This is particularly important for people living with diabetes.
- Knowing your family eye health history: Many eye diseases are genetic, so a person should be aware of any conditions that run in their family and inform an eye doctor about them during a test.
- Eating a balanced diet: Dark leafy greens, such as spinach and kale, can help maintain eye health.
- Using protective eyewear: A person can wear sunglasses or goggles when necessary.
- Resting the eyes regularly when using computers: The CDC recommends the 20-20-20 rule, which instructs to look at something 20 feet away for 20 seconds, every 20 minutes of computer use.
- Trying to quit smoking: The CDC states that smoking can increase the risk of developing certain eye diseases.
The following are some of the most frequently asked questions about DIFF Eyewear:
What is DIFF Eyewear’s exchange policy?
DIFF allows people to exchange a product for an item of equal or lesser value. All nonprescription eyewear has a 30-day return guarantee, whereas prescription eyewear has a 14-day return policy. All items must be unworn and in their original packaging.
Clearance items are not eligible for return.
People can make up to two exchanges for free. Any additional exchanges will incur a restocking fee of $9. International customers must cover all return shipping costs, duties, taxes, and brokerage fees.
Does DIFF Eyewear offer healthcare discounts?
No, DIFF Eyewear does not offer healthcare discounts.
Does DIFF Eyewear accept insurance?
No, DIFF Eyewear does not accept insurance.
However, it does provide itemized receipts that a person can submit for reimbursement to their health insurance provider.
DIFF Eyewear sells a variety of eyewear products, including prescription or nonprescription glasses. These products are available online and in some stores across the U.S.
The company also partners with an eye health charity — with every purchase from the company, DIFF Eyewear donates reading glasses, eye exams, medication, or surgery to those who need them.
To maintain eye health, people must undergo regular eye testing to identify potential issues and protect their vision.