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SmartBuyGlasses sells eyeglasses, contact lenses, sunglasses, and other eye care products online. Its e-commerce business is active in 20 different countries, and it operates brick-and-mortar retail outlets in key markets.

This article discusses SmartBuyGlasses in more detail, including its products and services, how to order, alternative brands, and more.

The typical SmartBuyGlasses review on Trustpilot is positive, with 79% of the reviews awarding the company an excellent rating and 11% classifying it as great. However, 6% of the reviews to date are bad, 1% are poor, and 2% are average.

Positive reviews frequently note the quality of the products and the low pricing. Negative reviews often mention issues with returns and replacements.

SmartBuyGlasses does not have accreditation with the Better Business Bureau, but at the time of publishing, it has a B- rating, and the average customer review awards it 1.13 out of 5 stars. Customer complaints mention delivery, shipping, and prescription issues. SmartBuyGlasses has closed all of the complaints.

The company works with charities worldwide to eliminate preventable blindness by donating prescription eyewear and supporting access to vision care.

SmartBuyGlasses strives to offer a complete customer experience. Its products and services include:

  • prescription glasses
  • sunglasses, including ski goggles and sport models
  • contact lenses

Frames are available from a wide selection of well-known brands, including Ray-Ban, Gucci, Oakley, and Kate Spade. Customers can also choose products from niche brands, such as John Lennon, and value brands, including Polar.

People can upgrade their lenses to zFORT blue light-blocking lenses for prescription or nonprescription glasses.

Learn more about blue light-blocking glasses here.

Customers can also take advantage of the virtual try-on feature, which allows individuals to use the camera on their smartphone, tablet, or another device to project an image of a specified frame onto their face.

After selecting frames on the SmartBuyGlasses website, the next step for purchasers is to submit a prescription. A current and valid prescription is required for prescription eyewear and contact lenses.

Learn about eye prescriptions here.

If a person has ready access to their prescription, they can upload or email it to SmartBuyGlasses. Shoppers can also use the company’s free Prescription Lens Scanner app to extract the optical information from their current glasses. This app can also measure pupillary distance.

Standard shipping is free and takes 1–14 working days depending on whether the item is in stock and whether a person orders add-ons. Express shipping costs extra.

Learn about SmartBuyGlasses shipping times and rates here.


Shoppers can pay online with a bank card or PayPal, or they can use the company’s payment installment plan. SmartBuyGlasses provides discounts to military personnel, students, apprentices, and people aged 16–26 years.

Alternatively, people can use a flexible spending account or health savings account to pay for prescription eyeglasses, sunglasses, and contact lenses, as well as, in some cases, nonprescription sunglasses.

Refunds and returns

SmartBuyGlasses has a 100-day return policy. If a customer returns unused eyewear in its original packaging within this time frame, the company offers a full refund for prescription lenses and a full refund or exchange for eyewear.


SmartBuyGlasses offers a 24-month warranty against manufacturer’s defects in sunglasses, eyeglasses, and prescription eyeglasses.

Learn more about buying glasses online here.

People may also wish to consider alternative brands, which include:

  • Warby Parker: Warby Parker sells prescription eyeglasses, sunglasses, and contact lenses. Customers can choose from company-made and brand name products. The company states that it designs and manufactures its frames in-house, assembling and polishing them by hand. Instead of a virtual try-on feature, Warby Parker lets people try on up to five frames at home for free. Learn more about Warby Parker here.
  • GlassesUSA: This company sells eyeglasses, sunglasses, contacts, and multifocal lenses. It offers more than 7,000 different frames and features a range of brands, including Prada, Versace, Muse, Ray-Ban, and Oakley. With the Virtual Mirror feature, a person can upload pictures of themself to see how any frame would look on their face. Learn more about GlassesUSA here.
  • Zenni Optical: This company sells eyeglasses and sunglasses, including gaming glasses. The Zenni Optical virtual try-on feature starts by videoing the customer holding a credit card-sized card against their forehead. This allows the company to analyze their face shape and acquire an image for a 3D or 180-degree view of how frames would look on them. Learn more about Zenni Optical here.

Eyewear and regular vision checkups are essential for protecting vision health. Researchers have found that when people do not get the care they need to address their vision problems, they tend to have worse health outcomes.

Comprehensive dilated eye exams can help detect serious, potentially vision-impairing illnesses before symptoms appear. People should have regular eye exams throughout their life but still schedule one immediately if they notice changes in their vision.

According to the Vision Council, 37.1% of people in the United States use two or more pairs of eyeglasses, while 51.7% regularly use two or more pairs of sunglasses. Wearing sunglasses that are 99–100% effective in blocking UVA and UVB radiation can reduce the risk of age-related macular degeneration and cataracts.

Learn more about protecting vision health here.

SmartBuyGlasses is an online eyewear retailer selling prescription eyeglasses and contact lenses, prescription and nonprescription sunglasses, and other eye care products. The virtual try-on feature lets people see how they might look in the glasses they are thinking about buying. User reviews are generally positive for this company, but there are occasional complaints about customer service.